![]() ![]() ![]() That's intentional because it's going to capitalize (massively!) in other areas:Ī) XX% of revenue for each app that is being purchased on Oculus Store. Revenue through content and services (and add-ons)įacebook /Oculus is actually losing the money on getting the Quest 2 in your hands. The best way to get people to adapt and purchase is:Ī) Lower the friction through obtaining the device (price)ī) Promise an exciting future (content and exciting future)Ĭ) Reliable support (Facebook is going to be pumping the new channel until it becomes a near status quo (just like mobile phones)Ģ. The more people get their hands on the new tech and medium, the more content can be funneled through them. Meta's upper management probably faced the same decision its potential customers are facing now.I keep seeing a question on forums and groups where people people are confused why Quest 2 is only $300. Given the losses and the backlash, it's obvious that something had to be done to appease shareholders. Following the announcement, the company's stock tanked by more than 20%, and its VR department received a large portion of the blame. While Mark Zuckerberg has a lot of enthusiasm for VR projects and more than likely believes he can make the Metaverse project a reality, Meta's shareholders may be a touch more skeptical. Despite 2021 being a positive year overall for Meta, its financials revealed that Reality Labs, the company's VR sector, had lost around $10 billion. ![]() There's also the argument that Meta didn't have much of a choice in the matter. This may be why the company felt safe jacking the price up a bit. Virtual reality is arguably in a better position than it has ever been, and Meta has taken the largest slice of the virtual pie. Meta's exact costs and margins for each Quest 2 aren't known, but it has long been assumed the company has been selling the headsets at a loss or, at best, break-even in an attempt to build a firm customer base and establish VR as a mainstream medium. The Quest 2 offers you a way around that, and it still does so for a fraction of the price. Being tethered and restricted to a play area you've mapped out with external sensors is a pain. But all of them lack the inside-out tracking of the Quest 2, and none of them are natively wireless. If you have the money and patience to set it up, you can also get full-body tracking quite easily on the Index or Vive. Yes, there are headsets with better resolution and a wider field of view. There's also an argument that alternative headsets offer a worse experience than the Quest 2. ![]() The HP Reverb G2 is the cheaper option, but still has an MSRP of $599.99, and all three of those headsets require a fairly powerful gaming PC, which can add over $1,000 to the bill. A full Valve Index kit, which includes the controllers and towers you'll need to use it, is over $1,000, as is the HTC Vive Pro 2. As far as alternative headsets of similar or better quality go, PlayStation VR's headset is now $50 cheaper, but requires you to have a PS4. ![]()
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